Search Content


Featured Content


Content Categories



Serious logistical expertise

I’m about to head to Dreamforce, Salesforce’s annual user conference. Last year it was 5,000 people. This year could be as many as 10,000. It’s a big conference with tons of logistics. But check out what the Obama campaign pulled off yesterday. They had an event in St. Louis with at least 100,000 people. And then followed it up with a 75,000 person rally in Kansas City. These rallies require amazing logistics around parking, security, crowd control, secret service for Obama, PA, lighting, med


Related CRM Vendors Articles

Going After the Long Tail?


Charles Fitzgerald recently posted an article on the elusive long tail market. The article mentioned some interesting stats on Salesforce's top-heaviness - a small number of enterprise customers account for more than 40% of their user base. Which...

Read more about Going After the Long Tail? ...

How to Choose Your Carrot - ReachForce Book Club


  This week we’re reading and talking about Connect Direct’s whitepaper – How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology...

Read more about How to Choose Your Carrot - ReachForce Book Club...